Auto Dealership Program

Increase your profits, drive more sales and reduce your direct marketing cost. 

Reach your existing and prospective customers through the cost-effective medium of rich and vibrant graphical email.  In today's electronically connected society, direct e-mail campaigns have proven to receive much higher response rates than traditional paper-based direct mail methods.
(Results may vary but typically, direct email campaigns average 5% to 15% response rates.)

Global-Profiles can help you drive your promotional campaign results in several business categories:    

	Service Coupons and Special Offers
	Dealership Newsletters
	Sales Promotions   - New or used  - Lease expiration   - Parts and accessories

Why pay .51 cents per direct mail contact (.26 cents if you co-op), when you can send email with a greater response rate for less than .10 cent per contact?

Direct Marketing Challenge:  
Dealers have huge amounts of customer information but very few customer email addresses.

The Global-Profiles Solution:
Using our append services, you can quickly and easily match your customer name and address information with national databases and automatically find the email addresses you need.

your existing

your now  more valuable  information

Global-Profiles Services >Simple and easy to use >You're always in control  >Tools to track results

Auto Dealership Example

A Chicago area dealer averages a 7% response rate on "plain text" email. 
(this could be improved even more through "rich" HTML email)
This dealer averages only 2% on his paper-based direct mail campaign.

This graph is based on the following assumptions:
Direct Mail            Text-based Email            Graphical Email     Average service sale	2% response rate 7% response rate 10% response rate  $40.00 (USD)